Jinqi is currently the only 3D printing farm in China that has been repeatedly featured in CCTV reports.
Yiwu Jinqi Technology Co., Ltd. (hereinafter referred to as “Jinqi”) was established in September 2023. It has grown rapidly in just over a year and has become one of the few domestic farms with thousands of 3D printers. As of November last year, Jinqi had 2,500 machines, a factory construction area of 2,657 square meters, and a total of 41 employees.
Zeng Hao, the founder of his company, said in a recent interview with CCTV that the factory produces 30,000 sets of products every day and even the supply exceeds the demand, 80% of customers place orders on the spot after visited the production workshop.
Behind the popularity of 3D printed toys are the rows of printers that operate 24 hours a day, day and night. For 3D printing farms, equipment price and printing quality have always been the two essential factors they pay attention to. In the past, Tuozhu 3D printers were regarded as standard equipment in farms, but with the emergence of a batch of new equipment, this situation is gradually breaking down. Among them, Flashforge’s representative AD5M model is favored by more and more farmers.
In addition to farms such as Guangzhou Zaowei, Fuyang Qingshi and Nanchang Hongcheng, Jinqi has purchased more than 700 flash casting equipment so far. So why did Jinqi choose Flashforge? Today, we’ll learn more about why through an interview with Zeng Hao, the founder of Jinqi.
For farmers, equipment purchase costs and payback cycles are crucial. Zeng Hao pointed out in the interview that Flashforge’s AD5M has a significant price advantage. Taking mainstream models on the market as a reference, the price of the device is almost half that of mainstream models. This directly shortens the payback period on equipment investment from one year to six months.
This substantial cost optimization allows companies to purchase more equipment with the same budget, thereby quickly increasing their production capacity. “The original budget was only to purchase 50 machines, but now we can purchase 100. Although the production capacity has doubled, the cost recovery rate has also been accelerated.”
In addition to the price advantage, the improved print quality is also a strong point of the device. Zeng Hao also specifically mentioned that the printing quality of Flashforge machines is outstanding in terms of cantilever structures, which is superior to traditional models. At the same time, the operating experience of the device is also very user-friendly, and the operator can quickly transfer files to the machine via USB flash drive.
When asked if each person only manages 50 3D printers, Zeng Hao looked very surprised and explained: “We currently have 2,500 machines, and each operator is responsible for managing 500 devices. There are 500 machines each for the day shift and the night shift. staff.”
In the actual operation of 3D printing farms, the uncertainty of power supply has always been a potential risk. During the interview, Zeng Hao specifically mentioned the device’s power-off resume function. He revealed that in the past, when power supply was insufficient, the company’s equipment repeatedly failed in production tasks due to power outages. During an unexpected power outage, only the Flashforge machine was able to continue playing without power, with a success rate of almost 90%.
“I originally just wanted to try, but I didn’t expect them to save our production line at a critical time. On the other hand, other equipment was almost wiped out and normal printing could not be restored even after the power outage. cut and resumed printing.” He said that this unexpected gain further strengthens the assertion of AD5M equipment.
In fact, as early as March 2024, we reviewed the 5M Pro from Flashforge. The evaluation at the time was: This 3D printer is more like a gentleman, it is fast and stable, and it shows excellent printing performance. It is worth choosing. This device is the “upgraded sealed version” of AD5M, and the price is slightly more expensive.
As 2025 dawns, competition between 3D printing farms is further intensifying. To further reduce costs, many farmers are starting to focus on equipment that offers similar performance but at more affordable prices. Flashforge’s AD5M may be a good choice, and for farmers who need multicolor printing capabilities, the recently launched AD5X is also an option to consider.
Jinqi’s story is still ongoing. There are many details worth delving into behind its success, which can be discussed in a separate article. However, in summary, the rise of Jinqi is inseparable from the right time, the right place and harmony.
At the same time, Zeng Hao deeply understands the importance of design for market competition. It not only established an original design team, but also cooperated with many designers to develop customized designs, creating a strong differentiation advantage for Jinqi from the source.
No success is accidental, but opportunity is. The key is whether you can catch it, like Jinqi did.